Download E-books Qualitative Marketing Research: A Cultural Approach PDF

By Johanna Katarina Moisander, Professor Anu Valtonen

Aimed toward either graduate and undergraduate scholars majoring in company management and in different fields of social sciences, Qualitative advertising Research unpacks the rising cultural technique within the box of selling and shopper examine and gives an attractive and expert research for someone attracted to cultural ways to financial and social concept. В 

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